The big news for this year is that the 800 lb. gorilla has awakened. We had been seeing signs of life for the last couple of years but wanted to hold off in order to see if they would shoot themselves in the foot again. However, after a reasonable wait, all signs point to the fact that Icon Health & Fitness is not only awake, but is also rumbling through the forest, swinging from the trees with a big appetite for a bunch of bananas. We’ve been warning the other factories about this for several years that due to Icon’s economies of scale, they had the ability to build a better treadmill, have far better engineering, and sell it for less than anyone else. Simply put--that day has arrived! The major hope that some can hold out for is that Icon’s infamous customer service will help drive customers to other brands, but they are telling us that they are working on this shortcoming as well so we shall see. For now, if you want superior customer service, go to a specialty store. Most are very good at service, but now a day has dawned where you can demand a high level of service and should expect it for your hard-earned money.
On the opposing front, there are many companies holding on by their fingernails this year. We predicted that three companies would bite the dust within the next year, one has already done so and we expect a couple more to follow. Combine this with the fact that specialty retail is thinning out and the rise of a buyer’s market in specialty fitness and you have a fairly explosive situation. What does this mean for you? First, you will find better quality in the mass market. Runners on treadmills and heavy users of ellipticals are now able to get on a machine as low as $1000 without significant problems. The one caveat is that most treadmills in this price range have ¾” decks and those can break with a runner since they t a pounding on a deck. That’s why we have developed a deck reinforcement kit, so if you are a runner and get a machine with a ¾” deck, we would recommend our reinforcement kit.if you want to know more aout our company.so look our home gym equipment.
As fewer retailers are available for the companies offering treadmills, some companies will have to go the mass market route while others will have to start offering treadmills directly to the consumer in order to stay in business or maintain market share. Some matters that were not terribly important in the past are incredibly important today. In the past, manufacturers and distributors had leeway in operations since there were only a few companies and missteps could be easily corrected next year. Competition is now so cutthroat, especially in the lower price ranges,
that a small misstep could mean a company won’t be around next year to service your treadmill. Combine this fact with the multitude of brands flooding the market and you clearly get a market in turmoil. Never fear! We are here to help you make sense of this mess.here we strongly sugguest you to have a look about our otd-7086u .
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